"One important thing" for startups
At a little company there’s no time for small changes achieving small goals. Increasing conversion rates from 0.9% to 1.1% doesn’t matter if only 100 people come to the website every day. Much more important is getting 1,000 people to come to the website every day […] Little incremental things can come later, when you have the extra time. Today, it’s just big needle-moving things.
