If you’ve started a small business, and it seems like an uphill battle to generate sales, could it be that you’re providing something hardly anyone wants? If that’s the case, try not to see it as a personal failure. It happens often. It’s all part of the entrepreneurial calibration process. You’ll eventually figure out that sales matter, and it’s easier to generate sales by cooperatively giving people what they want as opposed to trying to convince them to want what you’ve decided to give.
Source: stevepavlina.com
